CASE STUDY
BRINGING SYNITI IN WHEN WE DID HELPED US TO ADDRESS OUR DATA QUALITY FROM THE OUTSET.
processes, allowing the company to more fully realise the benefits of its SAP S / 4HANA Cloud investment. By consolidating Bridgestone’ s processes and improving data quality, the company is now better positioned to automate and innovate within the tyre and mobility sector. This partnership allowed Bridgestone to more fully realise its business transformation goals by aligning to common standards that enhance efficiency across multiple business processes and increase scalability across its operations.
Bart Kerkhofs, CIO and Vice President of IT at Bridgestone EMEA, said:“ Our company is speeding up its transformation to be even more customer oriented, agile, efficient, data driven, sustainable and futureproof. This necessitates a comprehensive approach that encompasses all facets of our operations including upscaling our digital capabilities to elevate the overall stakeholder experience. Syniti was critical in helping us improve our approach to manage the data for our ambitious transformation effort. The Syniti team has proven they can do the hard things; their credibility was already established and we knew we could trust their Data First approach to achieve excellent results.”
Kevin Campbell, CEO, Syniti, said:“ We are proud to have played a key role in Bridgestone EMEA’ s Digital Transformation. Our team’ s dedication to delivering high-quality data and seamless migration was central to the success of this ambitious project and underscores our commitment to handling the hardest work in data for the world’ s largest companies like Bridgestone. This collaboration highlights the power of trusted partnerships and the transformative impact of Syniti’ s software, methodology and our skilled team of professionals – led by our Data First approach.”
We asked Bart Kerkhofs, CIO and Vice President of IT at Bridgestone EMEA, further questions to find out more.
What were the primary challenges Bridgestone faced during the migration to SAP S / 4HANA Cloud, and how did Syniti help overcome these obstacles?
Many CIOs will recognise the scenario we found ourselves in. We were up against a really tight timeline – just nine months to prepare for and migrate from one system to another. Data quality issues and siloed data added to the complexity of this migration.
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