NEWS
Bazaarvoice Generative AI study reveals consumers are open to AI in user-generated content
product innovation but to ensure things are being built safely and securely .
Global survey highlights include :
Bazaarvoice , a leading provider of fullfunnel authentic user-generated content ( UGC ) solutions , has released its latest research , based on a survey of more than 2,000 respondents from the UK .
The report explores consumers ’ trust in Generative AI and whether they would find it useful in assisting with writing product reviews . This report is being released in conjunction with the announcement of Baaarvoice ’ s AI Centre of Excellence , an internal team consisting of all key disciplines , which was created to provide company-wide guidance and leadership on all things AI . Its goal is to drive not just
• Generative AI could prove helpful because consumers struggle when writing reviews .
• Consumers would be open to utilising AI when writing product reviews .
• Consumers would like AI ’ s assistance in the Q & A section on sites too .
• Half ( 48 %) of people said they would like to write a review on a website in which Generative AI helps guide them about what to write because it would help them write a better review .
• Generative AI adoption is not very high but users like it .
The research was commissioned by Bazaarvoice and conducted in July 2023 by Savanta , among 9,080 consumers from Australia , Canada , France , Germany , the UK and the US .
High-tech communications upgrade of Welsh ambulances begins
state-of-the-art communications
A upgrade of ambulances in Wales has begun . The £ 23 million technology refresh will improve the way information is passed between Welsh Ambulance Service control rooms and the frontline crews delivering care to patients .
Almost 800 vehicles will undergo the installation of the high-tech Mobile Data Vehicle Solution ( MDVS ), which includes a new vehicle data router and tablet device . The upgrade is expected to be complete by late spring 2024 .
The Trust is collaborating with several partners on the upgrade , including Ambulance Radio Programme ( ARP ), Terrafix , Telent , Panasonic , Centerprise and Ordnance Survey ( OS ).
The upgrade began by installing and testing the new equipment in a dozen ambulances in Bangor , Newtown , Merthyr Tydfil , Bargoed and Haverfordwest , which have since responded to more than 2,000 incidents . A further 780 ambulance vehicles will be fitted with the latest navigation and mobilisation technology in the coming months .
Work to replace mobile communication systems for all ambulance Trusts in England and Wales is being led by the ARP , who have been instrumental in developing the technology and bringing together all the partners involved .
Telent engineers will upgrade six ambulance vehicles per day , fitting ruggedised Panasonic Toughbook tablets and a vehicle data router capable of connecting to multiple bearers – including the Emergency Services Network – providing a resilient connection to mobile communications networks across Wales .
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