Intelligent CIO Europe Issue 72 | Page 36

EDITOR ’ S QUESTION
DIRK MARTIN , CEO AND FOUNDER OF SERVICEWARE SE

As this year has shown , it ’ s crucial we continue to keep an eye on the broader strategic components of our operations . Economic pressures and market volatility have underscored the need for strategic long-term planning . AI and Digital Transformation will significantly shape our business strategy moving forward into 2024 .

Firstly , we ’ ve witnessed an accelerated shift towards servitisation , a trend we believe will continue to surge as we move into 2024 and beyond . Companies are no longer just selling products ; they are providing comprehensive solutions that include services . This shift is driving us to refine our software solutions to enable businesses to transition smoothly into serviceled models . We aim to empower businesses to manage their services more efficiently , ensuring they
The digitalisation of services has accelerated and the companies that can quickly adapt to these changes have been the most successful . deliver value to their customers , thus improving their competitive edge .
Secondly , the Digital Transformation journey has emphasised the paramount importance of agility and adaptability within a business . The digitalisation of services has accelerated and the companies that can quickly adapt to these changes have been the most successful . To this end , we are committed to staying on the cutting edge of technology and continually innovating our solutions to help our clients navigate their Digital Transformation journeys .
Most importantly , as AI continues to evolve , we ’ ve recognised its potential in automating and optimising service management . By 2024 , the economic pressures will intensify . CIOs will face the challenge of leading AI transformation in their organisations , acting as a guide for the enterprise , adapting business processes , ensuring AI-readiness of data and protecting the organisation against new cybersecurity threats . These efforts will demand substantial resources and budgets . Serviceware is poised to support these challenges through IT service management , business process transformation and comprehensive IT finance management . By integrating AI capabilities into our software , we can provide our clients with predictive insights that allow them to proactively manage their services and anticipate their customers ’ needs . We envision AI becoming an integral part of our solutions , driving efficiency , reducing costs and improving customer satisfaction .
Finally , our role as a strategic consulting partner has highlighted the need for a holistic approach to IT Financial Management ( ITFM ) and Technology Business Management ( TBM ). Our goal for 2024 is to help our clients not only track and control their IT costs , but also understand the business value of their IT investments , enabling them to make informed strategic decisions . We are excited about the future and look forward to empowering our clients to thrive in the service economy .
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