Intelligent CIO Europe Issue 50 | Page 58

Case

STUDY

The use of data has exploded in recent times and organisations must get a handle on it in order to manage it effectively . Michel Alsemgeest , CIO and CDO , LeasePlan , discusses how the company utilised Denodo ’ s technology solution to streamline everything into one unified Global Data Hub and leverage its data assets more efficiently , with the aim of becoming the number one Car-as-a-Service company .

World ’ s largest fleet management service company leverages data to rise above competition

Michel Alsemgeest , CIO and CDO , LeasePlan
58 INTELLIGENTCIO EUROPE www . intelligentcio . com