NEWS
Social network, Nextdoor,
launches across Italy
and Spain
Thanks to
Boon, Google
Pay is now
available to all
Android users
in Italy
W
irecard, a global leader in innovation
for digital financial technology, is
making its mobile payment solution, Boon,
available to download in the Google Play
store for the launch of Google Pay in Italy.
As a result, Italian users will benefit from a
fully digitised prepaid Mastercard for mobile
payments, regardless of which bank they
are with. According to a recent survey, 74%
of all consumers in Italy already use their
smartphone for mobile banking. As of now,
Android users in Italy can make secure
contactless mobile payments at the till with
Google Pay and Boon. With the new Boon
Android app, customers can simply add their
digital Mastercard to Google Pay. With Boon,
all Android smartphone users can register in
a matter of minutes and then securely pay
via Boon and Google Pay.
N
10
extdoor, the world’s leading private
social network for neighbourhoods,
has announced its launch in Italy and
Spain. Nextdoor’s mission is to bring
neighbours together all over the world
to build stronger communities and
ultimately happier and more meaningful
lives. Similar to the member experience
in all Nextdoor markets, Nextdoor Italy
and Spain have been fully localised and
optimised for neighbourhoods across the
country on web, iOS and Android devices. “We are excited to bring Nextdoor to
Italy and Spain, countries where local
connections have always been one of
the most valued aspects of everyday
life,” said Nirav Tolia, Co-Founder and
CEO of Nextdoor.
Italy and Spain are demonstrating
strong early interest. Tens of thousands
of new members and more than 600
new neighbourhoods have already been
established during Italy and Spain’s
initial private beta offerings. The highly
engaged members in Nextdoor’s six
European countries represent a level
of adoption unparalleled by any of the
multiple smaller competitors seeking to
emulate the platform’s success. Neighbours create private and
secure online communities where
they can ask questions, get to know
one another and exchange local
advice and recommendations. For
example, neighbours across Europe are
already using Nextdoor to get trusted
recommendations for babysitters
and handymen, give away clothing,
sell unwanted items and organise
neighbourhood gatherings.
INTELLIGENTCIO
“The local pride and sense of community
shared by both Italians and Spaniards
are perfectly aligned with the practical
ways our platform enables richer personal
connections in real life.”
Florence Diss, Head of EMEA Commerce
Partnerships, Google, added: “Boon users
can link their card to Google Pay once and
then use Google Pay to make safe, fast and
delightful purchases in millions of places in
Italy and around the world including on their
favourite apps and sites.” Users can top up
their Boon account using any Mastercard
or Visa and via bank transfer. As a result,
it is not necessary to already own a credit
card from a bank supported by Google Pay.
Furthermore, Boon facilitates free, real-time
money transfers between Boon users. Thanks
to the Google Pay integration, Android
users can use Boon especially quickly and
easily: users simply take their mobile end
device, hold it over the till terminal – without
even having to open up the app – and the
payment is complete.
www.intelligentcio.com